{"id":440,"date":"2019-11-11T15:31:46","date_gmt":"2019-11-11T13:31:46","guid":{"rendered":"https:\/\/animagraf.sk\/blog\/?p=440"},"modified":"2024-10-03T09:36:38","modified_gmt":"2024-10-03T07:36:38","slug":"farby-co-za-vas-povedia-na-vasom-webe","status":"publish","type":"post","link":"https:\/\/animagraf.sk\/blog\/farby-co-za-vas-povedia-na-vasom-webe\/","title":{"rendered":"Farby: \u010do za v\u00e1s povedia na va\u0161om webe?"},"content":{"rendered":"

Pri tvorbe webu je ve\u013emi d\u00f4le\u017eit\u00e9 prihliada\u0165 okrem mno\u017estva \u010fal\u0161\u00edch vec\u00ed aj na v\u00fdber spr\u00e1vnych farieb. \u010co chcete svojou str\u00e1nkou poveda\u0165? Chcete z\u00e1kazn\u00edkom uk\u00e1za\u0165, \u017ee ste profesion\u00e1l, vyvola\u0165 dojem pohodlia, vzbudi\u0165 d\u00f4veru alebo podnieti\u0165 dobr\u00fa n\u00e1ladu? Pr\u00e1ve spr\u00e1vny v\u00fdber farieb m\u00f4\u017ee podpori\u0165 t\u00fato va\u0161u snahu. Farby dok\u00e1\u017eu v\u00e1\u0161ho z\u00e1kazn\u00edka povzbudi\u0165 ku k\u00fape v\u00e1\u0161ho produktu, ale naopak ho aj prv\u00fdm dojmom z\u00a0farebnosti webu odradi\u0165 a\u00a0odohna\u0165 ku konkurencii.<\/p>\n

Niektor\u00ed dizajn\u00e9ri nevedia presne vysvetli\u0165 pre\u010do si vybrali pr\u00e1ve tie farby, ktor\u00e9 pri tvorbe webu pou\u017eili. Ale len ve\u013emi m\u00e1lo z\u00a0n\u00e1s m\u00e1 tak\u00fato vroden\u00fa intu\u00edciu a\u00a0ur\u010dit\u00fd vizu\u00e1lny vkus. Ak medzi t\u00fdchto p\u00e1r vyvolen\u00fdch nepatr\u00edte, existuje mno\u017estvo sch\u00e9m a\u00a0pravidiel, ktor\u00e9 v\u00e1m pri spr\u00e1vnom v\u00fdbere farby pom\u00f4\u017eu. Pon\u00fakame v\u00e1m p\u00e1r zau\u017e\u00edvan\u00fdch r\u00e1d, ktor\u00e9 odpor\u00fa\u010dame si osvoji\u0165.<\/p>\n

Prv\u00fdm d\u00f4le\u017eit\u00fdm bodom je spr\u00e1vne zvoli\u0165 farbu, resp. farby a\u00a0druh\u00fdm, nemenej d\u00f4le\u017eit\u00fdm, je spr\u00e1vne ich na str\u00e1nke umiestni\u0165. Rovnako d\u00f4le\u017eit\u00e9 je pochopi\u0165, \u017ee tak ako ni\u010d nie je len dobr\u00e9 a len\u00a0zl\u00e9, \u010dierne a\u00a0biele, tak aj ka\u017ed\u00e1 farba disponuje svojimi pozit\u00edvnymi, ale aj negat\u00edvnymi vlastnos\u0165ami.<\/p>\n

TEPL\u00c9 VERSUS STUDEN\u00c9 FARBY<\/strong><\/h2>\n

\"Farby\"<\/p>\n

Existuj\u00fa dve z\u00e1kladn\u00e9 skupiny farieb. Pozn\u00e1me ich ako tepl\u00e9 a\u00a0studen\u00e9 farby. Bez toho, aby ste sa problematike psychol\u00f3gie farieb venovali, ur\u010dite dok\u00e1\u017eete vymenova\u0165 p\u00e1r z\u00a0nich. V\u00a0skratke sa bli\u017e\u0161ie pozrieme na z\u00e1kladn\u00e9 farby z\u00a0obidvoch skup\u00edn.<\/p>\n

Tepl\u00e9 farby<\/strong> ako \u010derven\u00e1, \u017elt\u00e1 a oran\u017eov\u00e1 vyvol\u00e1vaj\u00fa vesel\u00e9 em\u00f3cie a\u00a0u\u00a0z\u00e1kazn\u00edkov m\u00f4\u017eu podnieti\u0165 akciu. Ak s\u00fa tepl\u00e9 farby pou\u017eit\u00e9 samostatne, m\u00f4\u017eu vyburcova\u0165 a\u017e prehnane, \u010do m\u00f4\u017ee vies\u0165 k hnevu a agresii. Pri v\u00fdbere farieb na web je preto dobr\u00e9 kombinova\u0165 tepl\u00e9 farby s\u00a0nejakou farbou z opa\u010dnej skupiny, aby sa pocity z\u00e1kazn\u00edka vyv\u00e1\u017eili. Dominuj\u00face tepl\u00e9 farby sa pou\u017e\u00edvaj\u00fa na str\u00e1nkach, ktor\u00fdch snahou je vyvola\u0165 pocit \u0161\u0165astia a radosti.<\/p>\n

\"cervena_pastelka\"\u010cerven\u00e1<\/strong><\/h2>\n

\u010cerven\u00e1 farba patr\u00ed k tepl\u00fdm farb\u00e1m a je pova\u017eovan\u00e1 za hor\u00facu a ve\u013emi emocion\u00e1lnu. R\u00f4zne \u0161t\u00fadie uk\u00e1zali, \u017ee \u010derven\u00e1 m\u00e1 na \u013eud\u00ed fyzick\u00fd vplyv, stimuluje r\u00fdchlej\u0161\u00ed tlkot srdca a d\u00fdchanie. \u010cerven\u00e1 p\u00fata na\u0161u pozornos\u0165, ale netreba to s\u00a0\u0148ou rozhodne preh\u00e1\u0148a\u0165.<\/p>\n

\"zlta_pastelka\"\u017dlt\u00e1<\/strong><\/h2>\n

\u017dlt\u00fa farbu si v\u00e4\u010d\u0161ina \u013eud\u00ed sp\u00e1ja pr\u00e1ve slnkom, smiechom a\u00a0\u0161\u0165ast\u00edm. \u010clovek, ktor\u00e9ho obklopuje \u017elt\u00e1, sa c\u00edti optimistickej\u0161ie. T\u00e1to farba pom\u00e1ha produkova\u0165 kreat\u00edvne my\u0161lienky. Z negat\u00edvneho h\u013eadiska m\u00f4\u017ee evokova\u0165 strach, depresiu, \u00fazkos\u0165 a emo\u010dn\u00fa nestabilitu.<\/p>\n

\"oranzova_pastelka\"Oran\u017eov\u00e1<\/strong><\/h2>\n

Oran\u017eov\u00e1 farba sa stala pomerne kontroverznou. Je to farba, ktor\u00e1 je niektor\u00fdmi dizajn\u00e9rmi nen\u00e1viden\u00e1, ale medzi in\u00fdmi je popul\u00e1rna. Web, ktor\u00fd m\u00e1 by\u0165 laden\u00fd elegantne a\u00a0profesion\u00e1lne by nemal obsahova\u0165 t\u00fato farbu a tvorca by sa jej mal ur\u010dite vyhn\u00fa\u0165, preto\u017ee oran\u017eov\u00e1 je sp\u00e1jan\u00e1 aj s\u00a0priemyslom a\u00a0dopravou a\u00a0ve\u013ea \u013eud\u00ed si ju sp\u00e1ja napr\u00edklad s\u00a0bezpe\u010dnostn\u00fdmi\u00a0 vestami. T\u00e1to farba je vhodn\u00e1 pre weby, ktor\u00e9 chc\u00fa vy\u017earova\u0165 energiu a teplo. Ak chcete predsa na svoj web pou\u017ei\u0165 energick\u00fa farbu, siahnite po oran\u017eovej. V\u00a0porovnan\u00ed s\u00a0\u010dervenou je pokojnej\u0161ia.<\/p>\n

Studen\u00e9 farby<\/strong> ako modr\u00e1, zelen\u00e1 a fialov\u00e1 sa pou\u017e\u00edvaj\u00fa najm\u00e4 na dosiahnutie profesion\u00e1lneho firemn\u00e9ho vzh\u013eadu. Studen\u00e9 farby toti\u017e vzbudzuj\u00fa pocit autority, inteligencie, rozvoja a\u00a0d\u00f4very.<\/p>\n

\"modra_pastelka\"Modr\u00e1<\/strong><\/h2>\n

Modr\u00e1 farba\u00a0 vo v\u0161eobecnosti p\u00f4sob\u00ed upokojuj\u00faco, ale z\u00e1kazn\u00edci ju m\u00f4\u017eu pova\u017eova\u0165 za chladn\u00fa, \u013eahostajn\u00fa a\u017e depres\u00edvnu. Od roku 2008 je modr\u00e1 farba vyhlasovan\u00e1 za najpopul\u00e1rnej\u0161iu farbu nielen pri tvorbe webov, ale aj celkovo v oblasti dizajn\u00e9rskych produktov. T\u00e1to farba m\u00e1 v \u010dloveku navodi\u0165 pocit pokoja, \u00fanik z ka\u017edodenn\u00fdch starost\u00ed a obnovi\u0165 zmyselnos\u0165.<\/p>\n

\"zelena_pastelka\"Zelen\u00e1<\/strong><\/h2>\n

Hne\u010f po modrej patr\u00ed medzi najfrekventovanej\u0161ie farby zelen\u00e1, ktor\u00e1 symbolizuje pr\u00edrodu, energiu a rast. Pri vhodnej kombin\u00e1cii s dobr\u00fdm odtie\u0148om \u0161edej a modrej nadobudne v\u00e1\u0161 web pr\u00edjemn\u00fa atmosf\u00e9ru. Zelen\u00e1 je v centre spektra, preto\u017ee je farbou rovnov\u00e1hy. Podnecuje \u0161\u0165astie, \u0161tedros\u0165 a\u00a0plodnos\u0165, je to farba harm\u00f3nie, ale na druhej strane je sp\u00e1jan\u00e1 so \u017eiarlivos\u0165ou, nudou, stagn\u00e1ciou a vy\u010derpan\u00edm.<\/p>\n

\"fialova_pastelka\"Fialov\u00e1<\/strong><\/h2>\n

Fialov\u00e1 farba sa sp\u00e1ja s kreativitou a bohatstvom. R\u00f4zne odtiene fialovej, ktor\u00e9 prech\u00e1dzaj\u00fa a\u017e do ru\u017eovej, podporuj\u00fa zmysel pre duchovnos\u0165 a tvorivos\u0165. Jasnej\u0161ia fialov\u00e1 symbolizuje magickos\u0165, a preto je vhodn\u00e9 jej pou\u017eitie na podporu kreativity a \u017eenskosti. Tmav\u0161ie odtiene naopak vyvol\u00e1vaj\u00fa pocity pochm\u00farnosti a sm\u00fatku.<\/p>\n","protected":false},"excerpt":{"rendered":"

M\u00e1te r\u00e1no po prebuden\u00ed zl\u00fa n\u00e1ladu a\u00a0vyberiete si zo \u0161atn\u00edka \u010dierne oble\u010denie? Je pre v\u00e1s zelen\u00e1 farba vo v\u00e4\u010d\u0161ine nemocn\u00edc upokojuj\u00faca? M\u00e1te pocit, \u017ee vo v\u00e1s \u017elt\u00e1 farba vyvol\u00e1va pr\u00edjemn\u00fd pocit? Farby s\u00fa v\u0161adepr\u00edtomn\u00e9 a aj napriek tomu, \u017ee vn\u00edmanie farieb je pomerne subjekt\u00edvne, existuj\u00fa univerz\u00e1lne princ\u00edpy na ich pou\u017e\u00edvanie pri tvorbe ak\u00e9hoko\u013evek dizajnu.<\/p>\n","protected":false},"author":2,"featured_media":1124,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1,9,3],"tags":[],"class_list":["post-440","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-animablog","category-grafika","category-webdizajn"],"yoast_head":"\nFarby: \u010do za v\u00e1s povedia na va\u0161om webe? | Blog AnimaGrafu<\/title>\n<meta name=\"description\" content=\"Pri tvorbe webu je ve\u013emi d\u00f4le\u017eit\u00e9 prihliada\u0165 okrem mno\u017estva \u010fal\u0161\u00edch vec\u00ed aj na v\u00fdber spr\u00e1vnych farieb. \u010co o v\u00e1s hovoria va\u0161e farby?\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/animagraf.sk\/blog\/farby-co-za-vas-povedia-na-vasom-webe\/\" \/>\n<meta property=\"og:locale\" content=\"sk_SK\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Farby: \u010do za v\u00e1s povedia na va\u0161om webe? 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